Kendra Scott Announces the Opening of new Central West End store

KENDRA SCOTT has announced the opening of a new St. Louis store planned to open on Friday, November 22nd at 32 Maryland Plaza in the Central West End.

The new boutique will be the second Kendra Scott retail location in the St. Louis area. This 2,000 square foot store will be Kendra Scott’s 106th retail location across the country. Along with the custom interior design and inviting atmosphere that the company has become known for, the boutique will feature a collection of jewelry, fine jewelry, beauty, and home décor items.

Taking center stage is the iconic Kendra Scott Color Bar™, a one-of-a-kind interactive experience that allows customers to create custom jewelry in minutes and leave with it in hand. Complete with a touch screen display monitor and iPads, the Color Bar™ encourages customers to express their unique style through the personalization of necklaces, earrings, bracelets and rings.

True to Kendra Scott’s core values of “Family, Fashion, and Philanthropy,” the store will open with the goal of engaging philanthropically in the St. Louis community. We will be partnering with our new neighbor, St. Louis Children’s Hospital, on opening day, will have a special gift with purchase on Saturday, November 23rd, and will have a week full of fun events and surprises starting after the Thanksgiving holiday on Monday, December 6th

 “The city of St. Louis is such a perfect fit for our brand, and I am honored to be opening our doors to a second store in this wonderful community,” said Founder and Designer Kendra Scott. “Our company believes that the truest form of success is giving back to our communities in a meaningful way, and I am so excited to have another store that continues our connection with the people and organizations of St. Louis.” 

The Kendra Scott Central West End store will join a number of upscale retailers and dining venues in the prestigious shopping area just in time for holiday shopping.

Kendra Scott is a loving mother, a driven entrepreneur and a passionate designer who believes the truest form of success is giving back in a meaningful way. As a creative mind with a love of natural gemstones, Kendra designed her first collection of jewelry in 2002. The foundation of Kendra’s success has been her infectious energy and entrepreneurial spirit, which took her from a $500 project in the spare bedroom of her home to a billion-dollar fashion brand loved globally. Known for her unique use of color and quality materials, Kendra has created collections of timeless pieces that have won over loyal fans, media and celebrities alike. Since she began her company, Kendra has lived by three core values: Family, Fashion and Philanthropy. She created a brand and culture that authentically values giving back and making a positive difference in the community. The Kendra Scott company maintains a focus on its customers and the causes close to their hearts, abiding by the mantra ‘We Always Have Something to Give’.